Undecided Audience Outcome

Nikki Westerman En1420 Unit 2 assignment 1 Chapter review and trace 1. What are the five elements in the rhetorical situation? Use trace to help you remember. Answer: Text, Reader, author, constraints, Exigency. 2. How can a reader use the rhetorical situation to analyze an argument essay? The targeted readers are other students who have had or could have similar experiences. The author expects the students to identify with him and agree that such policies should be abolished.Other readers might include professors and administrators who would probably be less likely to agree with the author how a viewer cans use the rhetorical situation to analyze an image? The targeted viewers are people in the United States, but also in other parts of the world, who read this newspaper either online or in print. The photographer expects the audience to be interested in what is going on in Haiti in general, but also to show an interest in natural disasters of this sort.The photograph would expect a sympathetic audience who shares his humanitarian values. How can a writer use the rhetorical situation during the planning phase of writing a paper? As a writer you can use the rhetorical situation to help you think critically and make decisions about your own writing. 3. Why is the audience important in argument? T0 help give critical opinions what types of positions might an audience initially hold?A friendly audience, an undecided audience, a neutral audience, a hostile resistant audience an unfamiliar audience a linked audience. What possible outcomes are associated with arguments directed to each of these audiences the planned outcome is to confirm these audiences’ beliefs and strengthen their commitment. An undecided audience outcome can have final agreement with you anew interest in the issue and a commitment to work out a position on it. . What is discourse community? Audience’s affiliations. To what discourse communities do you belong? None how does a discours e community help establish common ground for its members? Monthly meetings 5. What is the universal audience? One who agrees on everything? What are the special qualities of the audience? There is none Why is it a useful idea? I didn’t find anything on this.

Biomedical Technology In Ethics and Religion

here are many misconceptions in biomedical genealogy, mostly caused by the many viewpoints and opinions concerning it. When formulating opinions and viewpoints, it Is crucial to be properly educated about that particular topic. The lack of knowledge and moral dispute may hinder clientele research. Although critics argue that it is unethical to manipulate DNA, with genetic manipulation, certain diseases can be eliminated, and cloning holds the ability to produce human organs viable for transplant.Critics argue that it Is unethical to manipulate DNA Some say it Is dangerous because there Is not much knowledge about it. However, genetic manipulation is not a new concept. Some may say that Hitler had this idea before most scientists. An Aryan race is what Hitler striver for. If only he knew that his idea of deciding what genes people receive would carry on even to this day. Scientists are discovering new ways to control what traits are passed through heredity. In the future parents may g et to decide what traits their children receive.This breakthrough in technology is very controversial. â€Å"Some critics continue to argue that it's unethical to manipulate the genetic makeup of human eggs even if here Specter of Human Cloning†). Many religious and moral leaders believe that manipulating DNA crosses a boundary that only God has the right to cross. Many also believe that scientists should not use human embryo in testing because it is wasting human life. Scientists are developing new tests that can determine whether or not a child has a birth defect or disability very early on In pregnancy.In this, parents can decide if they would like to keep their child or not. Religious and ethical people are outraged at such tests because they believe that human life should not be a choice. The problem is that researchers aren't allowed to use human embryo in such tests, Knish said, so Instead, they use animal embryo†(Peeler 6). The conflict with using animal embryo, Is that scientists do not get the same results as they would if they were to use human embryo. People expect exact results and breakthrough discoveries but they are not willing to pay the price.Genetic manipulation holds the chance that certain diseases can be eliminated. This Is one of the many benefits that come with genetic manipulation. Some say that scientists are finding new ways to control what traits get passed through heredity. If that is so, scientists can make the traits that carry heritable diseases vanish. If scientists can manipulate DNA to relinquish the formation of certain diseases, they will know what causes that disease. This advancement will not only prevent people from obtaining disease but will also eliminate It In people who already have It. We will see disease eliminated in the future, or we will witness the creation of new and 1 OFF unleashed†(Decolletage 75). Some believe that once technology goes so far it will be an unstoppable, dangerous force. Ma ny think that scientists manipulating DNA is imply too far. â€Å"Can we, however, ignore opportunities to improve human health†(Decolletage 51). What if no one in the world had cancer, down syndrome, or other disabilities and diseases? People would not oppose research so much if they knew what the outcome would be. People are afraid to take risks; they do not want to put their fate in someone else's hands.What if those hands cured illness and disease? In addition, new biomedical technology such as cloning holds the possibility of cloning human organs that are viable for transplant. Thousands of people each year die because of organ shortages. Cloning human organs can eliminate this epidemic. If organs can be specially made for each individual who needs one, organ transplant waiting lists can be eliminated. â€Å"†¦ An average of 18 people die each day waiting for transplants that can't take place because of the shortage of donated organs†(â€Å"The Need Is Real: Data†).These deaths can be prevented by cloning. However, many people believe that cloning is very unethical and goes against religion. This hinders the formation of cloning and holds back scientists from imperative research. The lack of support given by the people for cloning research impedes government and local ending and aid. The delay in funding and aid creates a rift in research. Many people support biomedical technology and cloning, but only to a certain extent. Most religious people are concerned about cloning because they believe that only God has the right to give and take life in any form.In reality, fear and the lack of knowledge inhibit many religious and ethical people from supporting the idea of cloning. â€Å"If we hope to direct the course of this powerful technology, we should strive to learn as much as we can about these molecular tools and then let scientists and corporations know our wishes. Only then can we truly expect to avoid the risks and enjoy the progress and the promises of our genetic future†(Decolletage 112). Advocates and antagonists both need to strive for further knowledge about this subject in order to tell scientists exactly what they want.How can scientists know how far to take their new technology, if no one has the correct knowledge to tell them where is too far? In conclusion, there are many opinions and viewpoints on the topic of biomedical technology. These can help but they can also hinder scientific research in many ways. One of which is the opinion of religious and ethical people. These people can bring up valid points and bring forth new thoughts and useful ideas about biomedical technology, but they can also let their personal views get in the way.Often times the opinions of religious and ethical people are blurred or disrupted by their personal views. This can lead to extremist views that believe all biomedical technology goes against religion and is unethical. Many people will align themselves with one ideal or theology without educating themselves and considering other viewpoints. In order for both sides of this debate to reach a compromise there must be an open forum of to only communication but also education between both parties.

The relative importance of the following marketing factors

The relative importance of the following marketing factors in driving product choice: brand, quality, distribution and pricing is commonly defined by a number of varied customer behaviors towards a particular product. Some of these behavioral traits may encompass taste, style, fashion as well as personal trend(s). Good and Service For instance, there are those consumers who would opt to posses a cello phone with such as brand name as Sprint. By examining the basic features of the Sprint, it would be paramount to assert that, they innately captures the consumers imagination and more building a personal touch and class.Thus, it can be argued that, when the consumers purchases this particular brand, he or she is profoundly compelled by the desire to build a personal relationship which is more established by the nature of his preference (Kotler, 1999). Despite the price variations with other brands in the market, also, the brands quality, market eminence as well as its status singularly, the consumer will definitely pay particular attention to the attributes of the given product chosen and it is here that a strong bond between the consumer and the products develops.This infers that, the chosen product will be in a position to provide unmatched services to the user, hence, reinforcing the overall customer-product relationship. Also other influential elements may include; store, buying option, product, package, method of procuring among other market factors. Good Only Basically, when opting to a purchase a particular product or good, there are a number of unforeseen forces that determines which good is to be purchased.Though there are a number of attributes which may compel an individual to consider a particular item, it would be essential to assert that, any purchase is greatly influenced by the desire to build a health relationship with the chosen brand whether be it for immediate use or not. Take for instance; Colt is a brand name that is synonymous with top milit ary experts more so, it is highly linked to professional marksmen. This is due to its qualities which include it loading and recoiling power, weight as well as the length and duration it can be used without jamming.Examining such attributes, it is fundamental to assert that, the market drives the given client to seek a gun that is reliable, also due to the nature of its market status, such aspects as durability, price, brand trust as well as its value makes it a brand of choice among the gun loving clients. Therefore, it can be started that, there are a number of factors which drives a product choice, in case of good, such attributes as product stability, brand, price as well as its quality and this instrumentally have been cited as some of the major factors that are involved in shaping a client-product relationship (Fournier, 2003).As a result, the more a product or a good is steady the more the relationship is sturdy. hence, another profound aspect may be attributed to personal at titudes and outlook change are subjective to consumer(s) individuality and lifestyle towards the given good as well as the source of the given product, hence, an individual may be compelled to be associated with a Colt due to the brand which is market wise renown rather than purchase the new market entrants. Therefore, it would be essential to agree that, customers develop relationships with brands and the implications of this for brand management.Service Only Examining the service only markets, it is essential to assert that, consumers are more than often attracted by the very first impression of the service provided. This infers that, a bond was formed. Consider for instance, a movie fan may get hooked to Paramount pictures productions due to the nature and of the quality of their movies, more so, this can also be due to the quality of their production in terms of theme, plot, storyline as well as how they employ such instruments as sound and visual effects to tell a story in thei r movies.Therefore, despite market influences which may include the scope of pricing as well as the trust developed towards a particular brand, it would be instrumental to argue that there are other factors which may compel a client to go for Paramount pictures instead of other film productions brands such as Warner or Columbia pictures. Some of these factors may entail individual preference making the client-product to go beyond emotionally level (Birger, 2003). ConclusionsA number of diverse elements are singularly influencing the manner the marketing issues of brand relationships and brand communities are being developed. It would be paramount to assert that, where a consumer develops a relationship with a brand, it is likely that, the quality, package, brand or other key aspects may have contributed to such a development. Consider the fact that, such marketing aspects as psychographic and normative characteristics have a profound impact on the manner a customer relates to a prod uct resulting to its purchase or rejection.Marketers have found that, these features have an impact on purchase intentions and these variables include: quality consciousness, deal proneness; value consciousness, attitudes of reference groups and price consciousness (Freeman, 2008). It can be argued that, consumers’ behavioral approach towards an immediate product interest as well as its purchase is in one way influenced by the manner marketers employ strategic promotional aspects in order to build client-product relationship.And this can be attributed to two essential behavior theories pertinent to aspects of marketing: namely utility theory and the theory of reasoned action (Callingham, 2004). References Birger, W (2003). Marketing Strategy . Massachusetts: MIT. Callingham, M. (2004). Market intelligence. NY: OUP. Fournier, S. (2003). Brand relationship . Florida: UMI. Freeman, J. (2008). Products and Branding. TUI. Kotler, P, (1999). Management. NY: OUP.

The title is related to New applications of mathematics or Maths and Essay

The title is related to New applications of mathematics or Maths and technology - Essay Example The resultants are thus technological advancements in every field of life. May it be the field of arts, science or the corporate management the application of mathematics in each of these fields has proved to be meritorious for the concerned field. This study commences with an introduction of the applications of mathematics on both arts and science. It further focuses on one of the fields of science, namely ‘biology’, for elaboration and evidence. Mathematics can be described as a science of numbers that involves quantities, relationships and measurements. A further focus on this science reveals results of its different applications as follows: APPLICATIONS OF MATHEMATICS TO ARTS The domain of arts is widespread on a number of things. It uses creativity and skill to bring objects to a state that confirms to aesthetic sense. The applications of mathematics, that is, of numerical quantities and relationships, on procedures of art, have originated certain domains that were not known to man earlier. Geometrical patterns are evident in almost everything around us. This was realized even by ancient Greeks. Art models and sculptures dating back to those times can be seen to have clear influence of mathematical patterns. Consider, for example, the 5,000 year old ‘Flower of Life’. This pattern consists of an array of circles positioned in different rows. These circles are positioned such that the radius of one row of circles is positioned on the circumference of the circles of the neighboring rows. Figure 1 depicts the Flower of Life. Looking at the figure from another angle reveals certain mathematical facts implemented into it. Looking closely it is seen that a triangle is formed when the centers of three neighboring circles are focused. Application of the Sine and Cosine rules to the triangle and assuming that the circles have a radius of unit 1 it is observed that each row is v3/2 apart. Then there are innumerable other artifacts that displ ay the applications of mathematics. Examples are: ‘The Golden Ratio’ (The famous portrait of Mona Lisa exhibits an aesthetic application of divine ratio), ‘The Pyramids’, ‘The Parthenon’, ‘De Divina Porportione’ and so on. APPLICATIONS OF MATHEMATICS TO BIOLOGICAL SCIENCE Biology can be interpreted as ‘The study of life’. The word ‘bio’ means ‘life’. Both the mathematics and biology are completely distinct from each other at their core. Time and again, it has been proved that the assistance of math in biology has opened horizons of knowledge that were once not known to man. This article attempts to verify that despite being different in nature the application of mathematics in Biology holds immense importance. Edward K. Yeargers,  Ronald W. Shonkwiler,  J. V. Herod (1996) state in their book that Biology produces interesting problems and mathematics provides models to understand them. Afte r results have been obtained from the models, biology returns to test them. (p.1). How that is done is a very vast paradigm, the details of which would take thousands of words to cover. The studies of mathematics when applied to biology result in various amazing discoveries. A few of the applications of mathematics in biology are attempted to be discussed below. Biology and Mathematics make a very unique and suitable combination. Mathematical descriptions are very well taken by Biology as if they were tailor-made for them. Various key elements in quantitative biology are understandable through the study of mathematics.

A letter to the editor in the Wall Street Journal Assignment - 1

A letter to the editor in the Wall Street Journal - Assignment Example Additionally, he also made mention of emerging markets as reaching attractive levels because of short-term troubles that brought price levels to near- bargain levels. What his article basically said is that investment advisers made wrong guesses or bets as to which way the markets will go and those investors who believed in the advice are now sorry. However one looks at it, any investor should do his or her own homework and not accept as the gospel truth any so-called â€Å"sage advice† offered by some self-proclaimed financial market experts. It is worth noting that any investor who looks at the long-term prospects (whether stocks, bonds, or other investment vehicles) is bound to come out ahead if the investment horizon is long enough for dividends and price appreciation to take its effect (meaning, the time element kicks in like in the time value of money when invested). Anyway, most investors have a wrong or unrealistic time frame when they invest, so many are well advised to listen to reason (Jaffe para. 9) and look at the longer term instead. (Note: word count = 295) Jaffe, Chuck. â€Å"Always invest in what scares you: How to build a portfolio with a long-term outlook.† Wall Street Journal, 10 Feb. 2014. Web. 15 Feb. 2014.

Malcome X Essay Example | Topics and Well Written Essays - 3500 words

Malcome X - Essay Example For instance, Malcolm family was harassed a number of times by the ‘Ku Klux Klan’ group. The harassment made the family to move to Michigan. Nevertheless, the situation worsened when their house was set on blaze while the Whites watched the fire consume the entire house. The police force also watched as the house burnt down. In a few years, after the fire incidence, Malcolm’s father was found dead along the streets. Despite Little receiving threats of death from the White racists, the police force dismissed the claims of threats citing that Malcolm’s father committed a suicide. Malcolm’s mother suffered a shock as a result of Little’s demise. She was placed in a mental institution where she succumbed to death. These circumstances were experienced by Malcolm, whose father was a local activist. While in school, Malcolm claims that his schoolmates treated him like a pet as opposed to a human person. However, Malcolm was reported to be a diligent student in class, an aspect that saw him elected the class leader. Perhaps his life experiences led to his courageous stance while advocating the rights of blacks. Malcolm’s opponents accused him of propagating racism and violence. However, he remains amongst the most influential blacks in the US. Being a gifted and influential orator, a majority of his quotes are still honored by a large number of his followers, as well as the lovers of freedom, equality and justice among various races. In one sense, we were huddled in there, bonded together in seeking security, warmth and comfort from each other, and we didn’t know it. All of us, who might have probed space, cured cancer, or built industries, were, instead, black victims of the White’s social system (Malcolm 1). This is an emotional Malcolm’s quote that was recorded while giving a speech. The author specifically speaks about the ‘Harlem’ club. The author refers to the night club as a place that sees a multitude people of the same suffering, especially racism; they gather for a consolation and experiencing good time. The author refers to the crowd as a network of families. The night club is majorly perceived as a private place where the victims of racism find a rest. Malcolm saw a difference between the night club and the external racism among the whites. Generally, individuals that frequent the club are perceived as the victims of racism. These individuals understand the reality of capitalism, and are ready to tolerate the life of the ghetto. As a result, the night club has turned out to be a place where the blacks experience comfort. Although a large number of the blacks frequent the night club, a few of them understand the relationship between their survival and the network. Despite the regulars being belligerent and hustlers outside the club, they feel secure and comfortable while in the club. In addition, the quote reflects on the lost opportunities by the African-American masses. Malcolm refers to blacks as a society that is characterized by a hustling life. There are a number of competent blacks that would have begun successful businesses, but have perished in poverty due to lack of capital and opportunities. There are a good number of African-Americans that have

Finance Policy and Practise Essay Example | Topics and Well Written Essays - 1750 words

Finance Policy and Practise - Essay Example The LTV ratio is used to determine whether the borrower is likely to default. A borrower who is considered rational is likely to default when the value of the collateral falls below the value of the loan by an amount which equates to the net cost of the transactions such as relocation expenses, future payments for being deficient and the stigma attached to the situation (Crawford and Rosenblatt 1995, cited in Qi and Yang 2009). There are various ways in which a bank such as VB may become exposed to default and these are matters to be discussed. 1.1 Assessment of Estimated Property Values In assessing the value of a property and the annual rental price a number of formulas are used. The gross rent yield and the price/rent ratio are very useful formulas. Global Property Guide (2012) indicates that the gross rental yield on UK properties is 3.43% and the price rent ratio is 29 yrs. The price/rent ratio was used to calculate the property values and the gross rental yield was used to calc ulate the rental. ... -to-value (LTV) ratios and interest cover (the number of times interest is covered by rental income) will be used to assess Virtual Bank’s existing property loan portfolio. 2.1 Loan-to-Value Ratio The loan-to-value (LTV) ratio is the standard risk measure that is used by lending institutions to analyse the risk attached to their loan portfolio. The formula for calculating LTV is: current value of property/loan. LTVs are rated as high, moderate or low. LTV’s in excess of 80% are considered high, 60 to 80% moderate and below 60% low. The information on sheet 1 shows that the LTV ratios after the revaluation are between 15.8% and 52.9%. This means that loans are properly secured and so VB faces no major risks as borrowers are not likely to default under the current valuation. 2.2 Assessment of Interest Cover The interest cover represents the number of times interest is covered by the operating profit from the property. The formula is operating profit before interest and ta x (PBIT)/interest expenses. Interest cover of 3 times or more are generally considered acceptable while 2 times and under are considered low (BPP 2009). The information on the spreadsheet labelled Sheet 3 indicates that the interest cover for all but three (3) loans is in the acceptable range of between 3 and 16 times. However, the loans to Plane (5,100), Russet (4,000), and Pearmain (8,000) show interest cover of 2.4, 2.1 and 2.5 respectively. These loans represent 4% ((17,100/428,448)*100) of the total loans drawn. This is a small percentage and there is no cause for a major concern because the interest cover although not in the acceptable region is still above 2. 3.0 Strategy for risk reduction The overall risk on the loan portfolio is considered low. However, there are some strategies that can be

To be effective, leadership and management development must be aligned Essay - 1

To be effective, leadership and management development must be aligned to organisational strategy - Essay Example Those that fail to adapt to the rapidly changing external environment must risk becoming obsolete and losing crucial market share. Learning and management development assures successful accomplishment of organizational goals. This essay aims at discussing the key definitions, objectives and purpose, the effectiveness of LMD, the relationship between talent management and management development cycle and the impact of training and development to improve LMD among others. The key aim of this report is to critically evaluate the concept of leadership and management development (LMD) and the relevance and impact of aligning LMD with organizational strategy to improve its effectiveness. It also seeks to answer the quote through an in-depth discussion on the topic. The concept of LMD entails various programs that help the managers to attain the type of leadership as well as managerial qualities required to achieve organizational goals. LMD is an inevitable and crucial aspect of talent management along with career planning and career management activities since it combines a range of learning activities including "planned experience, self-directed learning, coaching, mentoring, action-learning, outdoor learning, and formal education and training programs based on an analysis of learning needs" (Armstrong & Taylor, 2014: p. 322). Burgoyne (2010) defines leadership development as "the acquisition, development and utilization of leadership capability or the potential for it" (p.43). Leadership development includes planned or emergent learning. Planned development refers to an "intervention with the specific aim of enhancing learning by participants" while emergent learning on the other hand entails learning that "occurs through activities that not been undertaken with leadership development in mind" but instead are created through experiences that enable and enhances learning development in the managers. This includes on-the-job learning where the managers /employees

Critical Review of an Article on Teachers Behavior to Students Essay

Critical Review of an Article on Teachers Behavior to Students - Essay Example An educational researcher has to start with collection of data in an attempt to understand the individuals understanding of the reality using either unstructured or interviews. After data collection, an educational researcher will construct social scientific theories about human relations. A major challenge that confronts educational researchers is access to data. Educational institutions are structured in a way that those in authority have the power to manipulate those in lower ranks who may be part of your respondents. In addition, for them to consent to a research, researchers need to give as much information as possible. Where the research involves children, researcher needs to seek permission from the parents (Scott & Morrison, 2007, p. 2-4). This paper looks into an educational article in quest to evaluate the scope, strategy, validity and reliability, reflectivity, and quality of the analysis. Aims and scope of the research Teachers are kind to those who have good marksâ€℠¢: a study of Japanese young people’s views of fairness and equity in school is an article by Emma Smith and Stephen Gorard, which investigates equity and fairness in schools. The research incorporates a substantial scope of the research and has an objective of adding on to the existing knowledge. It endeavors to educate the audience on the role of fairness in education. Apparently, equity, social justice, and fairness mean things to different people and the research delves into this understanding. Smith and Gorard suggest different meanings to the word fairness according to different people. It can mean treating everyone equally, or treating them differently so that the outcomes are similar. While it is unfair to treat students in the same class differently, Smith and Gorard provoke our thoughts to appreciate situations that may necessitate the teachers to treat students in the same class differently. For example, teachers with child with literacy difficulties in their class will offer special attention to them (Smith & Gorard, 2012, p.28) Additionally, the research embraces different paradigm necessary in educational research. They include a set of interrelated assumptions about the social world that guides the researcher in terms of tools, participants, methods, and results rendering. A good research has three paradigms including ontology, methodology, and epistemology (Mustafa, 2011, p. 24). The research follows the rule of ontology in that it has a good starting point that describes existing claims and assumptions on equality and fairness. In addition, it goes ahead to explain something beyond what is known or assumed. For instance, Smith and Gorard appreciate that not all students can be treated in the same way. Different students have differing learning needs and thus the teacher has to note them and offer quality teaching to each student. According to Riley as quoted in this journal treating students with different needs equally is unfair and en courage rebellious a behavior (Smith, Gorard, 2012, p.29). However, in their scope, Smith and Gorard suggest that students with problems in their class receive much attention than the bright students. This contradicts the purpose of the research, which is to determine if teachers are kind to those with good marks. The overall research strategy This research is qualitative in nature. The research adopted this methodology because English research they wanted to make a comparison with adopted the same. In qualitative research, researchers collect data through close observation and documentation of a particular phenomenon. By using case study, researchers were

None Essay Example | Topics and Well Written Essays - 1500 words - 3

None - Essay Example Sales job is task oriented and this job needs a strong evaluation with the passage of time. The sales manager needs to conduct evaluation of all the sales employees individually1. It is very important for the sales manager to supervise all the plans him/her self because sales executives require continuous training and development in their job. The responsibilities of a sales manager increase as he reaches the position of manager. Sales executive is an easier job than the sales manager. The main reason why the sales executive is an easier job is that in such a position the person is responsible only for his/her tasks and goals, but when the executive becomes a manager then he/she is responsible for the overall team. There are different problems that the sales manager has to face. The first problem that is faced at by the sales manager is the missing of objectives or to not clearly identify the objectives to be achieved. This problem is commonly faced by many sales mangers at the initial time of their career as a manager. The company is highly dependent on its sales objectives because the revenue of the company is associated with its sales objectives. Another problem that is very annoying for the sales manager is when the company is not giving the attractive offers to the clients or customers. In such a case the sales manager is required to make effective sales strategy to overcome this issue. Sales mangers consider this problem as one of the most difficult problems. One more issue that is difficult for the mangers at its initial level is the lack of customer identification and the lack of research for finding right prospects for the products or services. This is the fault of marketing professionals of the company for not clearly defining the target market to the sales professionals. This issue is being faced by the mangers that have the responsibility to manage the team of sales personnel. Sales executives or

Topic of expanding slavery Essay Example | Topics and Well Written Essays - 500 words

Topic of expanding slavery - Essay Example William Lloyd Garrison, a respected proponent for ending slavery in the 19th century, spoke out on behalf of slaves by utilizing Gods will as a means to sway voters against the practice. In his work entitled Declaration of Sentiments of the American Anti-Slavery Society, Garrison states, "every American citizen, who detains a human being in involuntary bondage as his property, is, according to Scripture, a man-stealer" (wwnorton.com, 2007). What this suggests is that Garrison is attempting to use religious doctrine as a means to coerce plantation owners (or any other slave owner) to remember that God did not condone nor would he reward individuals who kept other men as their own property. With such a strong Christian-based faith system in 19th century America, individuals with the courage similar to that of Garrison were attempting to suggest that God would cast judgment on slave owners in negative fashion. When fear of God is instilled on faithful followers, the end result is typica lly a shift in values. Further, this appeared to be a time of reasoning, where intellectual prowess and improvements in the social condition of the nation were primary objectives for enlightened people (or at least those who believed they were sophisticated). When slaves were being kept in bondage, without access to books and higher education at that time, they were not becoming enlightened individuals (wwnorton.com). With such a large emphasis on intellectualism, Northerners began to realize, offering a rather subjective analysis, that unless these slaves received a proper moral and intellectual education, they would not become active and productive members of society. Imposing the belief in higher thinking, then, was another rationale that caused the shift toward freeing slaves, or at least preventing the expansion of slavery into the Western regions of the

Joyces treatment of Epiphanies Essay Example for Free

Joyces treatment of Epiphanies Essay Explore Joyces treatment of Epiphanies in some of the stories you have studied. In literally every of story of Joyce studied so far we could discover one or more epiphanies. This term is generally used as a description of any sudden moments of understanding or sense of revelation. Joyce himself once described them as sudden spiritual manifestations, whether in the vulgarity of speech or gesture or in a memorable phase of the mind itself. I will try to fathom these epiphanies and Joyces use of them in the following. The story I am going to start with is An Encounter, which happens to be at an early stage of Joyces chronological order in Dubliners childhood. It mainly deals with a bunch of younger school boys, who live a rather sheltered childhood in catholic Dublin, reading stories about the Wild West, playing Indian fights, and having parents who go to eight-oclock mass every morning. Inspired by the stories read in their Wild West booklets, Leo Dillon, Mahony and the narrator decide to have their own little adventure and plan a day out of school, playing truant and going to see the so called Pigeon House at the other end of Dublin. However, in the next morning they are starting their journey without Leo Dillon. Mahony freely comments: Come along. I knew Fattyd funk it. When the two boys, after a long voyage, still havent arrived at their destination, they agree to give up their initial plan and just to rest some time on a bench in a field. After a few calm minutes Mahony and the Narrator discover an older man approaching at the far end of the field, shabbily dressed and walking with one hand upon his hip and a stick in the other hand. Having arrived at the bench with the two young boys on it, he wishes a good-day and starts to talk about the weather. Suggesting the boys that the happiest time of ones life was undoubtedly ones schoolboy days, the bores Mahony and the narrator, who nevertheless keep silent. In the following, the old man talks, mainly to the narrator, about literature and, from there, changes the subject to totties. He expresses a very liberal point of view about young peoples lives Every boy, he said, has a little sweetheart. Silence follows a long monologue of the old man about young girls and other things the speaker admits not actually to understands, which implies us that it could be about sexual allusions as the two boys are still quite young. The man stands up and walks to the near end of the field. Arrived there, he does something that wakes Mahonys interest: I say! Look what he is doing and a bit later I say Hes a queer old josser which suggests us that the man might be, excited by two little boys, masturbating just a few meters away from them. Some minutes later, he comes back and again starts a monologue, but it seems he has forgotten his recent liberalism: In language influenced by sadism he states that school boys should be whipped and whipped again, especially if they told lies about their sweethearts, he would give them such a whipping as no boy ever got in this world. Calmly, the narrator departs, obviously worried by behaviour and stories of the old man, and joins Mahony who has gone away, into the field, earlier. Together they leave the place. Back to the epiphanies: the first one we can find is apparently the moment when Mahony finds the old man masturbating only a few meters off. No matter if the boys actually know what he is doing, it is definitely a so called sudden spiritual manifestation: they know that what the man is doing there is strange for them, and it abruptly changes the way they look at him. Although there is no physical threat for them at that moment, Mahony and the speaker feel worried and confused, and one of them even runs away after having seen this. Although directly related to the old mans behaviour linked to the first epiphany, we can find another one when he is back and talking again: the way he speaks and his opinions have changed so drastically that there must be another strange awakening in the speakers mind. We feel reminded of a definition of an epiphany mentioned earlier: It is a sudden spiritual manifestation in the vulgarity of speech and gesture. The third and last epiphany, I suggest, might be found at the very end of the story, when the boys are just about to leave, to finish their day off and start the journey back home: they now realize that they have really find out what their adventure was like: they have met a sexually sick bloke instead of having an exciting day in Dublin, visiting a sight and enjoying themselves. A second example for Joyces treatment of epiphanies could be the short story After the Race. Unlike An Encounter it deals with adolescence, and tells about what happens on a particular evening in paralysed Dublin. Four young people return to Dublin. They have just taken part in a car race, and have won the second place. The group is made up of a French man, a French-Canadian, a Hungarian and Doyle, a Dubliner. Through Doyle, Joyce shows the ambitions and aspirations of middle class Dublin. His father was a butcher, but had been fortunate enough to secure some police contracts and had become rich enough to be referred to as the merchant prince. The father has plans for his son Doyle is first sent to Cambridge, to study, where he first encounters international upper class lifestyle, not the one he knows from Dublin. Studies do not particularly interest him, and he returns to Dublin. Doyle could be called a typical rich son, and he is highly interested in music and motoring. He got to know a member of the racing team, and is now elated to be entering Dublin in the teams company. That evenings Dinner is a matter that causes great excitement in Doyles family, as it shows father and mother that the ir son has arrived arrived in the world of jet-set and international playboys, as they think. However, Joyce doesnt reject to admit that Dublin wasnt actually a metropolis as it seemed to be then: That night the city wore the mask of a capital. The company of the young men is heady. They talk loudly and gaily. And when they stroll along Stephens Green, people on the road make way for them. I think Joyce wants to imply here how much the odour of wealth and internationality are worshipped in Dublin another allusion on the paralysis he finds in Dublin in those times. They team makes its way to a yacht, where the go on celebrating themselves happily. The party continues with game where money is staked Doyle loses heavily, but who cares on such a night? The party ends up with the Hungarian, who unlike Doyle realized that this isnt his world, retired from the game, announcing Daybreak, gentlemen! In this story, we find another way of use of epiphanies: Joyce keeps it until the very end until he uses the epiphany with the Hungarian reminding the team that it is time to wake up and face the realities of a normal day. This shows Doyle that the last twelve hours were just an illusion and that he cant actually cope with the standard of these international jet-setters. He has lost far more money than he can afford and has to realize that he is just a Dubliner and that Dublin hasnt got its place in a line-up of the international capitals. Joyces use of the epiphany is remarkable, as it wasnt to the very end of the story that he effectively used it. For the whole time, Joyce left Jimmy Doyle and us in the imagination that the Dubliner could actually cope with his colleagues until he abruptly drops him out of his dream world. So far we could discover quite a different use of epiphanies in two of Joyces stories: used three times in An Encounter, opening different point of views for the boys of the day and of the old man, Joyce uses, in contrast, only one epiphany in After the Race, which in itself, however, is much sharper and more abrupt. While in After the race the epiphany is used at the very end only, they are spread wider in An Encounter. Both stories epiphanies have in common that they actually always are memorable phases of the persons minds themselves, or in Joyces words, these sudden spiritual manifestations I mentioned before.

Present and future of glaxosmithkline pakistan

Present and future of glaxosmithkline pakistan We have a challenging and inspiring mission: to improve the quality of human life by enabling people to do more, feel better and live longer. This mission gives us the purpose to develop innovative medicines and products that help millions of people around the world. We are one of the few pharmaceutical companies researching both medicines and vaccines for the World Health Organizations three priority diseases HIV/AIDS, tuberculosis and malaria, and are very proud to have developed some of the leading global medicines in these fields. Headquartered in the UK and with operations based in the US, we are one of the industry leaders, with an estimated seven per cent of the worlds pharmaceutical market. But being a leader brings responsibility. This means that we care about the impact that we have on the people and places touched by our mission to improve health around the world. It also means that we must help developing countries where debilitating disease affects millions of people and access to life-changing medicines and vaccines is a problem. To meet this challenge, we are committed to providing discounted medicines where they are needed the most. As a company with a firm foundation in science, we have a flair for research and a track record of turning that research into powerful, marketable drugs. Every hour we spend more than  £300,000 (US$562,000) to find new medicines. We produce medicines that treat major disease areas such as asthma, virus control, infections, mental health, diabetes and digestive conditions. In addition, we are a leader in the important area of vaccines and are developing new treatments for cancer. KEY FACTS ABOUT GSK Every second We distribute more than 35 doses of vaccine Every minute More than 1,100 prescriptions are written for GSK products Every hour We spend more than  £300,000 (US$562,000) to find new medicines Every day More than 200 million people around the world use a GSK brand toothbrush or toothpaste Every year Our factories produce 9 billion Tums tablets, 6 billion Panadol tablets and 600 million tubes of toothpaste PAKISTAN OVERVIEW GlaxoSmithKline Pakistan Limited was created on January 1st 2002 through the merger of SmithKline and French of Pakistan Limited, Beecham Pakistan (Private) Limited and Glaxo Wellcome (Pakistan) Limited- standing today as the largest pharmaceutical company in Pakistan As a leading international pharmaceutical company we make a real difference to global healthcare and specifically to the developing world. We believe this is both an ethical imperative and key to business success. Companies that respond sensitively and with commitment by changing their business practices to address such challenges will be the leaders of the future. GSK Pakistan operates mainly in two industry segments: Pharmaceuticals (prescription drugs and vaccines) and consumer healthcare (over-the-counter- medicines, oral care and nutritional care). GSK leads the industry in value, volume and prescription market shares. We are proud of our consistency and stability in sales, profits and growth. Some of our key brands include Augmentin, Panadol, Seretide, Betnovate, Zantac and Calpol in medicine and renowned consumer healthcare brands include Horlicks, Aquafresh, Macleans and ENO. In addition, GSK is deeply involved with our communities and undertake various Corporate Social Responsibility initiatives including working with the National Commission for Human Development (NCHD) for whom we were one of the largest corporate donors. We consider it our responsibility to nurture the environment we operate in and persevere to extend our support to our community in every possible way. GSK participates in year round charitable activities which include organizing medical camps, supporting welfare organizations and donating to/sponsoring various developmental concerns and hospitals. Furthermore, GSK maintains strong partnerships with non-government organizations such as Concern for Children, which is also extremely involved in the design, implementation and replication of models for the sustainable development of children with specific emphasis on primary healthcare and education. GSK PAKISTAN UK (HQ) CEO M. SALMAN TECHNICAL DIRECTOR DR. MUZAFFAR IQBAL DIRECTOR MEDICAL SERVICES DR. ATIF MIRZA DIRECTOR MARKETING AND BUSINESS DEVELOPMENTMS. ERUM DIRECTOR FINANCE, IT, AND LOGISTICS DR. JAWED HEAD OF HR AND OD MS. FARIHA DIRECTOR SALES MR. PERVAIZ, MR. MAQBOOL DIRECTOR LEGAL AND REGULATORY AFFAIRS MR. SHAHID MUSTAFA QURESHI HEAD OF QUALITY MR. Z.U KHAN HEAD OF PROCUREMENT MR. HAJI MUHAMMAD HANIF DOTTED LINE REPORTING: Quality Assurance, procurement and HR reports to technical director Muzaffar Iqbal. SOLID LINE REPORTING: Quality Assurance, procurement and HR reports to UK. MERGER AND ACQUISITIONS OF GLAXO COMPANY: In 1957 Glaxo started working in Pakistan.than in 1996 glaxo merged with Wellcome and became GlaxoWellcome.in year 2002 Wellcome acquired SmithKline French and beecham and company became GlaxoSmithKline.2 months back GSK has acquired the branded generics business of Bristol Myers Squibb (BMS) in Lebanon, Jordan, Syria, Libya and Yemen and also acquired Sirtris pharmaceuticals. PRODUCTS Leading products: à ¢Ã¢â€ž ¢Ã‚ ¦ Augmentin  Ã‚     Ãƒ ¢Ã¢â€ž ¢Ã‚ ¦ Amoxil à ¢Ã¢â€ž ¢Ã‚ ¦ Panadol   Ã‚  Ã‚  Ã‚  Ã‚     Ãƒ ¢Ã¢â€ž ¢Ã‚ ¦ Ventolin à ¢Ã¢â€ž ¢Ã‚ ¦ Ampiclox   Ã‚  Ã‚  Ã‚   à ¢Ã¢â€ž ¢Ã‚ ¦ Betnovate à ¢Ã¢â€ž ¢Ã‚ ¦ Calpol  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   à ¢Ã¢â€ž ¢Ã‚ ¦ Zantac à ¢Ã¢â€ž ¢Ã‚ ¦ Septran Vaccines include: à ¢Ã¢â€ž ¢Ã‚ ¦ Engerix  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ãƒ ¢Ã¢â€ž ¢Ã‚ ¦ Typherix à ¢Ã¢â€ž ¢Ã‚ ¦ Infanrix  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ãƒ ¢Ã¢â€ž ¢Ã‚ ¦ Mencevax à ¢Ã¢â€ž ¢Ã‚ ¦ Fluarix  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ãƒ ¢Ã¢â€ž ¢Ã‚ ¦ Havrix à ¢Ã¢â€ž ¢Ã‚ ¦ Varilrix  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ãƒ ¢Ã¢â€ž ¢Ã‚ ¦ Hiberix à ¢Ã¢â€ž ¢Ã‚ ¦ Tritanrix  Ã‚  Ã‚  Ã‚  Ã‚  Ãƒ ¢Ã¢â€ž ¢Ã‚ ¦ Priorix Tooth pastes include: Mcleans Sensodyne STAKEHOLDERS OF GSK: A stakeholder is best defined as a person, group or organization that has direct or indirect stake in an organization because it can affect or be affected by the organizations actions, objectives, and policies The major stakeholders include: Employees Communities Shareholders Investors Government Suppliers Labor Unions Government regulatory Agencies Industry Trade Groups NGOs Prospective employees Prospective customers Local communities Public (Community) Competitors The relationship they have with a wide range of other organizations is an important part of their business. GSK has a number of policies and initiatives that enable us to work effectively with these stakeholders. STAKEHOLDER CONFLICTS: GSK do not face conflicts with stakeholder but there are two operating units where conflicts usually arises they are: à ¢Ã¢â€š ¬Ã‚ ¢ Commercial unit à ¢Ã¢â€š ¬Ã‚ ¢ Global manufacturing and supply Commercial unit includes sales and marketing whereas global manufacturing and supply includes engineering department and quality assurance. Sales department frequently demands more supply from the manufacturing department which is main problem between the two heads because often the demand is much higher while the employees are less. So at that time often the conflicts occur. Commercial unit is the one who directly faces the customers both the departments have to report separate heads. EVALUATION OF EMPLOYEE PERFORMANCE: At GSK employee performance is evaluated at the end of the year. They develop a plan known as performance and development plan (PDP) in which each employee sets two objectives: Hard core objectives Soft core objectives Hard core objectives are the targets that the employee has to achieve till the end of the year. Soft core objectives are based on the 12 high performance behaviors. Outstanding achievements of employees in any of 12 High Performance Behaviors underpin the continual success as individuals and collectively as an organization.   High Performance Behaviors Information Search Creating Business Solutions Flexible Thinking Influence Building Confidence Communication Building Relationships Teamwork Developing People Enable Drive Change Continuous Improvement Customer Focus GSK Spirit provides employees with an opportunity to recognize or be recognized for outstanding achievement where Top Achievers can receive significant monetary awards for both individual and team achievements. For each role, in addition to relevant experience and qualifications, GSKA is looking for employees that can demonstrate the attributes of our High Performance Behaviors. Innovative Thinking Information search Creating business solutions Flexible thinking Collectively describes how to collect and share relevant information which helps GSK people to form new ideas and create innovative options whilst taking into account the complexity of the context in which we operate. It maximizes the chances of creating and sustaining increased performance for GSK. Achieving Excellence Enable and drive change Continuous improvement Customer focus Describes the ways in which continuously improved performance by keeping focused on ways of achieving GSKs goals and delighting the customers. This ability to deliver performance levels beyond expectations distinguishes us from competitors. Leading People Influence Building confidence Communication Describes how engaging and inspiring others to embrace the ideas by communicating effectively. It results in generation of shared and collective belief in GSKs future success. Engaging and developing others Building relationships Team work Developing people   Describes ways in which GSK can develop open, trusting and collaborative relationships with a diverse mix of people both across and outside GSK, and ensure that these relationships develop collective capability to perform better. Through engaging each other and truly working together we will grow and enrich GSKs potential. After developing the objectives each employee discusses it with the manager and after agreeing the plan is signed by the manager and the employee. Midyear review of the plan is also done to check whether the plan is going on the track. EMPLOYEE MOTIVATION: Rewards Recognition GSKs remuneration and reward programs are competitive with some of the best companies within and across our industry. Superior performance is recognized with both financial and non-financial rewards. Thanking people for a job well done is central to GSKs culture. Performance and reward GSK reward systems support high performance and help to attract and retain the best people. Performance-based pay and bonuses, share rewards and share options align employee interests with business targets. Compensation Benefits GSKA adopts a Total Compensation and Benefits approach in the design of its salary packaging model. This aim to provide: Optimum flexibility Choice; and Targeted incentive programs to provide us with the best opportunity to attract and retaining world class employees.   Bonus Plans are an integral component of the GlaxoSmithKline Total Compensation and Benefits Philosophy. A Long Term Incentive Scheme is offered to Senior Managers.   Employees are able to participate in the GlaxoSmithKline Australia Employee Share Plan on reaching the eligibility criteria. Employee Assistance Program GSK values the well being of its employees and, as a result, has made available an Employee Assistance Program to enhance well being, both personally and in the workplace. The Employee Assistance Program provides professional assistance and counseling for any work related or personal problems. The service is fully confidential and free of charge to employees and their immediate families.   Professional Development GSK recognizes that our people determine the success of the business and we are committed to developing this precious resource. Whatever your role, you will be supported through our Performance Development Planning process in your efforts to enhance your core capability, performance and ability. You will be assisted to achieve both your short and long term career goals through GSKA talent management initiatives. Training Development In order to reinforce the Performance Development Planning process GSK offers employees the opportunity to participate in a range of external and internal development courses as well as offering support for further Tertiary Education. Leadership Development Program   GSK Leaders set the tone for employees experience of GSK as being a place where they are truly valued. GSKA Leaders ensure the organizations business strategy and people practices are aligned with the GSK Mission, Strategic Intent and Spirit. This is achieved through the consistent application of our 12 High Performance Behaviors. Furthermore, a suite of high performance leadership development programs, including Foundations of Leadership has been developed to support all people management roles at GSK and will be linked to the recruitment and succession planning of future leaders. Talent Review The Talent Review process is a component of the GSK Performance Development Planning Program. It is one of GSKs Talent Management initiatives and consists of a series of workshops where GSK Leaders come together as a team to review and discuss their employees performance, development and career aspirations. CHALLENGES FACED BY GSK: The environment in which the Consumer Healthcare business operates has become ever more challenging: consumers are demanding better quality, better value and improved performance retailers have consolidated and globalised which has strengthened their negotiation power Cycle times for innovation have reduced. The pharmaceutical industry is experiencing a time of unprecedented challenge. Patent expiries, regulatory issues and increased pressures from healthcare providers have combined to create an environment where pharmaceutical sector is associated with lower growth and higher risk. KEY CHALLENGES The patents on many medicines that have driven sales growth in our industry over the past decade are coming to an end. These medicines may not be replaced by products of equivalent financial size. In addition, there are increasing pressures on pharmaceutical companies to deliver products with demonstrable benefits over current treatments. No longer do we merely have to discover and develop products that help people do more, feel better and live longer. We now have to justify that our products represent the greatest value for healthcare providers. At the same time, the pharmaceutical sector has been exposed to controversy regarding ethical and patient safety issues. As an industry, we are in danger of eroding what trust we already have when we actually need to be building stronger relationships with governments, regulators and the general public. These factors have combined to move the industry from one which was expected to deliver high growth at low risk, to the very opposite. These challenges are being tackled through three key strategic priorities that will transform GSK into a company that delivers more growth, less risk and an improved financial performance. Three strategic priorities In 2008, the following three strategic priorities were established: Grow a diversified global business Deliver more products of value Simplify the operating model These priorities will enable the organization to navigate the coming years successfully and retain the leading-edge position as a company able to meet patients and healthcare providers needs into the future. GROW A DIVERSIFIED GLOBAL BUSINESS GSK is reducing risk by broadening and balancing the portfolio, diversifying into new product areas that show potential, while also fully capturing opportunities for products across all geographic boundaries. Specifically, to generate future sales growth by strengthening core pharmaceuticals business and supplementing it with increased investment in growth areas such as vaccines, biopharmaceuticals and consumer healthcare. GSK is also seeking to unlock the geographic potential of the businesses, particularly in emerging markets and Japan. PLANS Drive growth in the pharmaceutical business in the core markets Deliver ambitious vaccines forecast Fulfill the potential of emerging markets Expand business Grow the Consumer Healthcare business DELIVER MORE PRODUCTS OF VALUE We are striving to build one of the strongest pipelines in the industry. We are transforming RD to ensure that we not only deliver the current pipeline but are also able to sustain a flow of new products for years to come. As we move towards a more diversified business we will concentrate on developing a higher volume of mid-size products for more clearly-defined patient populations. This will help develop a lower risk portfolio which is not dependent on the performance of one or two large products. Positive steps have already been taken, with 30 late-stage assets currently in our pharmaceuticals and vaccines pipeline. Our objective is to sustain this throughput of products over the long-term. PLANS Focus on the best science Diversify through externalization Re-personalize RD Focus on return on investment SIMPLIFY THE OPERATING MODEL GSK is a complex organization. We recognize that we need to simplify our operating model further, changing the way we work, removing unnecessary processes and structures which slow us down and distract us from our mission. Our global restructuring programme is a vital catalyst of our strategy. We believe it will radically change our business model giving us the capability to support a more diverse, growing business that is also expected to be more profitable in the long-term. PLANS Evolve the commercial model Re-shape manufacturing Streamline processes Reduce working capital For GSK brand pull is already present in the market as it is the #1 pharmaceutical company in the world. It is a most preferred company in terms of prescription by doctors and more than 1,100 prescriptions are written for GSK products every minute.GSK is preferred by doctors only because of their quality standards. GSK has a good quality management system. CORPORATE SOCIAL RESPONSIBILTY: GSK is considered as one of the most active player in the corporate social responsibility. Some of the societal activities conducted by GSK are as follows Partnering with the National Commission for Human Development for Primary Healthcare Extension: GSK Pakistan has provided a grant of  £144,000 sterling (Rs.12.96 million) to the NCHD Primary Healthcare Extension Program making GSK the largest corporate donor to this cause. The purpose of this grant is to contribute at the grass root level towards healthcare improvement of the Pakistani people. The great thing about the primary healthcare extension program is that it will be implemented in the areas generally recognized as difficult to access, hence often neglected due to harsh terrain, high levels of illiteracy and confined social setups. Concern For Children Trust (CFC) The Concern For Children Trust (CFC) is a non profit, non government trust established in 1997. Their mission is to promote the health and welfare of the Children of Pakistan, paying special attention to preventive and primary healthcare, education, infrastructure, maintenance and support and to create general awareness about various child healthcare issues. The Trust is partially self-sustainable in that, its operational costs are covered by a Trust Fund. SmithKlineFrench to SmithKline and French of Pakistan Limited donated the initial seed money and now GSK Pakistan continues to be the major donor. International Programme for HIV Education Positive Action Programme It is estimated that more than 36 million adults and children are living with HIV/AIDS with approximately 15,000 more people being infected each day. Globally, more than 21 million people have died from AIDS, resulting in 13.2 million orphaned children. Positive Action is GSKs international programme of HIV education, care and community support. In this, GSK works in partnership with individuals, community groups, healthcare providers, international agencies and others to encourage HIV prevention as well as education, care and treatment of people living with, or affected by HIV/AIDS. Since its inception in 1992, positive action supported and implemented a wide variety of projects at both national and international levels throughout the world. EARTHQUAKE RELIEF: In this time of need and despair, GSK Pakistan was very quick to respond to the calamity affected areas with Rs. 20 million worth of antibiotics, analgesics and topical anti-bacterial supplies, delivered within 24 hours of the disaster having struck. Carefully selected emergency treatment packages were developed by the Crisis Management Team established, and a donation of up to 350,000 doses of Hepatitis A vaccine was given to health authorities to cope with the arising health concerns in the wake of the earthquake. This was all delivered within 24 hours of the disaster due to the urgent medical need. PROGRAMMES AND OPPORTUNITIES TO ENCOURAGE ACTIVE EMPLOYEE INVOLVEMENT: GSK encourages employees to become involved with deserving causes in their local communities around the globe.   GSK support their time and dedication with various internal programmes and opportunities to encourage active employee involvement. The PULSE Volunteer Partnership Programme is the newest corporate responsibility initiative. Starting in 2009, PULSE will empower GSKs high-performing employees to volunteer using their professional expertise, lasting for a period of three to six months. A PULSE volunteer will work full-time with one of our partner non-governmental organizations (NGO) to make a significant impact in impoverished communities around the world. With their skills and knowledge, PULSE volunteers will work to build positive, sustainable change within the NGOs programming and service delivery in developed and developing countries ORANGE Day, introduced globally in January 2009, has enabled thousands of employees to make a significant difference through engaging with their local community. Give as You Earn (GAYE), is a payroll giving scheme where an employee or pensioner can donate to any charitable organization in the UK, straight from their pay. APPROACH TOWARD SOCIAL RESPONSIBILITY: PROACTIVE APPROACH: GSK has a proactive approach towards social responsibility. Managers at GSK actively participate and engage themselves in different social activities which include awareness regarding diseases, PULSE campaign, malaria, AIDS etc. ABOUT GSKs CORPORATE ETHICS AND COMPLIANCE PROGRAMME GSKs Corporate Ethics and Compliance Programme were established by the Board of Directors to support GSKs commitment to high standards of ethical conduct. The programme is under the direction of the Corporate Ethics and Compliance Officer, who reports to the Chief Executive Officer. Through the programme the Corporate Ethics and Compliance staff provides oversight and guidance to ensure compliance with applicable laws, regulations, and company policies, and to foster a positive, ethical work environment for all employees. GSKs Code of Conduct is the foundation for all the company policies. It sets out the fundamental principles that the company values and that employees should apply in their daily work. Supporting the Code of Conduct policy is a range of corporate policies providing specific guidance in areas such as competition law, marketing practices, non-discrimination, share dealing, and conflicts of interest. GSKs employee guide to business conduct highlights the Code of Conduct, core compliance policies and provides guidance to employees. It is the responsibility of each employee to implement the code and follow the employee guide to sustain the trust and confidence of all GSK stakeholders. The six pages of code of conduct document clearly define the Purpose, scope, responsibilities, policies and communication of issues to all GSK employees. The policy covers the following function in GSK. Audit, Compliance, Quality Communications Govt. External Affairs Finance Global Procurement HR IT Legal Manufacturing Supply Marketing, Sales Support Medical Research / Development Supervisors Management Purpose The purpose of this document is to state GSKs Policy on the fundamental standards to be followed by GSK Staff in their everyday actions on behalf of the Company and to promote honest, legal and ethical conduct. Details relating to specific actions will be provided in the GSK Standards of Conduct. Scope This policy applies to all GSK Staff (includes employees, complementary workers, students and interns) world-wide, within all sectors, regions, areas and functions. GSK Staff must ensure this policy is followed by any contractors or other third-parties whom they engage. FORCES FROM SPECIFIC GENERAL ENVIRONMENT: SPECIFIC ENVIRONMENT COMPETITORS: GSK faces huge competition in Pakistan. It has many competitors that are affecting the sales if GSK. Competitors include Pfizer Johnson Johnson Bayer Abbott Novartis Competition from generic products generally occurs as patents in major markets expire. We believe that remaining competitive is dependent upon the discovery and development of new products, together with effective marketing of existing products. Within the pharmaceutical industry, the introduction of new products and processes by our competitors may affect pricing or result in changing patterns of product use. There is no assurance that products will not become outmoded, notwithstanding patent or trademark protection. In addition, increased government and other pressures for physicians and patients to use generic pharmaceuticals, rather than brand-name medicines, may increase competition for products that are no longer protected by patent. CUSTOMERS: The main customers of any pharmaceutical are the doctors. The brand name of GSK is so reliable that most of the doctors prefer only the GSKs product. GSK continuously spent money on RD so to satisfy the customers need. SUPPLIERS DISTRIBUTORS: Worldwide GSK buy goods and services from around 90,000 suppliers. Our supply chain is complex: it ranges from strategic relationships with suppliers that manufacture active pharmaceutical ingredients, intermediates, raw materials and packaging for GSK medicines to contracts for goods and services such as office equipment, cleaning and security. The Primary supply sites supply high quality, competitively priced bulk actives and focus on improvements in primary technologies and processes. GSK does not own any of the suppliers or distributors. New product and global supply sites work closely with RDs development teams to ensure that the right technical competencies are in place to support rapid and successful new product GOVERNMENT: As such GSK dont face any issues with the government because they have their code of ethics which GSK strictly follows. GSK also play part in the welfare of society and avoid any of the illegal acts that can affect the GSKs reputation. GENERAL ENVIRONMENT: In general environment technological forces affect the GSK in the sense that new technologies are coming which are resulting in the new methods of producing the products. But GSK due to its huge business easily replace old technology with the new one for making the product in the much better way than the previous methods. FUNCTIONS AND DEPARMENTS AT GSK: The main functions and departments at GSK are: à ¢Ã¢â€š ¬Ã‚ ¢ Production à ¢Ã¢â€š ¬Ã‚ ¢ Engineering à ¢Ã¢â€š ¬Ã‚ ¢ Environmental health and safety (EHS) à ¢Ã¢â€š ¬Ã‚ ¢ Operational excellence à ¢Ã¢â€š ¬Ã‚ ¢ Supply chain à ¢Ã¢â€š ¬Ã‚ ¢ Finance à ¢Ã¢â€š ¬Ã‚ ¢ Human resource à ¢Ã¢â€š ¬Ã‚ ¢ Procurement à ¢Ã¢â€š ¬Ã‚ ¢ Quality assurance à ¢Ã¢â€š ¬Ã‚ ¢ Supply chain CUSTOMER REQUIREMENTS CUSTOMER VALUE FASTER LOWER COST BETTER LEAN SIGMA INPUTSCULTURE AT GSK: CULTURE AND VALUES GSKs  mission  is to improve the quality of human life by enabling people to do more, feel better and live longer. GSK place great emphasis not only on what we achieve, but also on how we deliver our achievements. Integrity and transparency are critical in our decision making and underpin everything that we do. GSKs  culture is summed up in the  Spirit of GSK  that defines the  values  we expect all our employees to embrace: Respect for People Patient Focused Transparency Integrity GSKs  values  are pivotal to the way they operate and employees are people with high integrity who make good, honest decisions with patients in mind. GSKs  mission  and  spirit  help employees deal with new challenges and maintain a clear focus. CORE COMPETENCY OF GSK: The core competency of GSK is their consumer health care, consumer health standard their quality standard. These factors give the core The sources of GSK are due to their huge efforts in R D to bring continuous innovations in the products. Our scientists are working hard to discover new ways of treating and preventing diseases. Our success depends on a vibrant and productive RD function. To this end, we have established an innovative RD structure that encourages creativity and facilitates the accelerated discovery and development of new medicines and hence gaining the competitive advantage. We also build collaborations and links with other research groups, biotechnology companies and academic institutions to help develop transformative scientific concepts. SOURCES OF CORE COMPETENCY: Sources of core c

The History And Background Of Rickets Health Essay

The History And Background Of Rickets Health Essay Rickets is a disease that is lack of vitamin D. It is mostly happening in winter and spring, and children are easy to get the disease when they from 2 to 6 age group. If the children lack of vitamin D, their bones will become soft. (1. Unknown, 2003) C:UsersDELLAppDataRoamingTencentUsers752503580QQWinTempRichOleBFU4MUDQ]H268WAGFZ_)}M.jpg Keywords: bones, children, cod liver oil, disabled children, diseases, girls, Glasgow Corporation, infants, medicine, orange juice, public health, rickets, sunlight, Vitamin D deficiency History 1st and 2nd century AD Soranus, a Roman physician, is the person who first described bony deformities in the 1st and 2nd century AD. He pointed out that bony deformities more appeared in the young children because Roman mothers often lack of nurture and hygiene. 1645 Daniel Whistler, an English physician, is credited with the earliest person who described rickets. In 1645, he published a monograph titled Inaugural medical that provided a description of the signs and symptoms of rickets. An alternate term called Paedosteocaces was used to describe the clinical symptoms of rickets. The signs and symptoms of rickets included bone pain or tenderness, dental deformities delayed formation of teeth, short stature, impaired growth, decreased muscle strength, and a number of skeletal deformities, including abnormally shaped skull (craniotabes), rib-cage abnormalities (rachitic rosary), bowlegs, and breastbone, pelvic, and spinal deformities. (2. William C. Shiel Jr., 2012) 1650 Francis Glisson, a Cambridge physician published in Latin a treatise on rickets titled De Rachitide. in 1650. Glissons work remains a classic among medical texts. Unlike Whistler, Glissons sound and elegant observation of rickets is based on clinical and postmortem experience. 1909 Nearly 2 centuries after the Glissonian era, there were no new developments in the study of rickets. At the turn of the 20th century, rickets was heavy among the underprivileged infants living in industrialized cities of North in the United States and several polluted cities in Europe. In 1909, among infants 18 months or less who had died, Schmorl found histopathological evidence of rickets in 96% (214 of 221) at autopsy, highlighting the pervasive nature of rickets during that era. Although it often happened, the exact cause of rickets still unclear. Deficient diet, faulty environment (poor hygiene, lack of fresh air and sunshine), and lack of exercise were all implicated in its etiology. (3. Kumaravel Rajakumar, 2003) Geography Rickets mainly happen in anywhere. It is primary cause of lack of vitamin D. the rickets mostly happen in the young children. Firstly, the sunlight is an important factor of cure rickets because sunlight can facilitate the synthesis of vitamin D when human body exposure to sunlight. Sniadecki, a physicians observed that children living in Warsaw had a high incidence of rickets, whereas children living in rural areas outside Warsaw did not Based on this observation, he advocated exposure to sunlight as a means of curing this disease. (4. Unknown, 2012) Secondly, according to Sniadeckis collections of opinions that indicated the appearance of rickets does not associated with the economy but the locations of the people. The opinions were from some physicians in the British Empire and the Orient showed that rickets was rare in children living in poor cities in China, Japan, and India where people received poor nutrition and lived in squalor, whereas the children of middle class and poor who lived in industrialized cities in the British Isles had a high incidence of rickets. (5. Jan 25, 2011) Culture Group Mostly young children are easy to get rickets, especially dark skin people. Young children need to eat food that includes vitamin D and they need to under the sunlight more than 15 minute every day. Symptoms The signs and symptoms of rickets included bone pain or tenderness, dental deformities delayed formation of teeth, short stature, impaired growth, decreased muscle strength, and a number of skeletal deformities, including abnormally shaped skull (craniotabes), rib-cage abnormalities (rachitic rosary), bowlegs, and breastbone, pelvic, and spinal deformities. (6. William C. Shiel Jr., 89[0d2012) Diagnosed If we found children have tetany or seizures, X-rays of long bones (radius, ulna, and femur) and ribs, they will get the rickets. (7. William C. Shiel Jr., 2012) Environmental influence Pollution from factories can affect the rickets, because the environmental pollution will block the suns ultraviolet ray. The suns ultraviolet ray is good for our body. It can make our body production of vitamin D to reduce the rickets. (8. Steven M Schwarz, 2011) Ethical issues Nowadays people who with darkly pigmented skin or live in industrialized northern cities and the children in certain Arab countries who often cover clothing and stay indoors still at risk of rickets. Besides, in tropical with sunny climates, rickets still a problem in the cities like Calcutta, Johannesburg, and in mostly African-American children in the United States, because children usually consume vegetarian or vegan diets and infants often have low levels of vitamin D as a result of the lactating mothers have low levels of vitamin D. Although rare, diets directly deficient in calcium and phosphorus may also lead to rickets. (9. Unknown, 2012) Social influence Rickets can be found much more easily in the developing countries or regions which without clean food and water. Rickets is a kind of bone structure softening disease, and it can finally lead to breakage, fractures and deformity of the limbs and spine. Rickets usually is due to malnutrition, especially when vitamin D and calcium cannot be got enough from the diet. If infants cannot get enough nutrients, they maybe get rickets much easier. Starvation, inadequate food intake or a poor diet also lead to rickets. In adults, an extreme deficiency in vitamin D can cause osteomalacia too. If malnutrition is the main cause, protruding bones and muscles may be visible. And if caught early on, rickets can be treated. The treatment for rickets caused by malnutrition should start by treating the malnutrition or malabsorption of foods. This means following a healthy diet that includes whole grains, fruits, vegetables, protein and dairy. Another recommendation is a high-calorie nutritional supplement to promote and encourage weight gain. Sometimes doctor may also recommend vitamin D and calcium supplements with the precise dosage, and along with frequent monitoring of calcium and vitamin D levels in the blood. (10. Julie Boehlke, 2011) Change agents Daniel Whistler Daniel Whistler is an English physician. He is credited with the earliest person who described rickets. In 1645, he published a monograph titled Inaugural medical that provided a description of the signs and symptoms of rickets. An alternate term called Paedosteocaces was used to describe the clinical symptoms of rickets. (11. Kumaravel Rajakumar, 2003) Harry Steenbock In 1924, University of Wisconsin-Madison biochemist Harry Steenbock discovered a method that exposure to ultraviolet irradiation can increase the vitamin D content of certain foods, virtually eliminating the debilitating condition of rickets. (12. The Guardian, 2010) K. Huldschinsky In 1919, the German researcher K. Huldschinsky carried out a remarkably innovative experiment and cured children of rickets using artificially-produced ultraviolet light. (13. Unknown, 2009) Alfred F. Hess and L. F. Unger In 1921, researchers Alfred F. Hess and L. F. Unger of Columbia University first showed that by simply exposing rachitic children to sunlight, they were able to cure them of the disease. (14. Unknown, 2009) Steenbock Recognizing that simply irradiating certain foods that were common in most peoples diets could spare large numbers of children from the bone disease, Steenbock patented the food irradiation process using ultraviolet light in 1924, donating all future proceeds to support research at the University of Wisconsin. (15. Unknown, 2009) Innovation The description of conditions with bony deformities in ancient medical writings dates back to the 1st and 2nd centuries. Despite rickets common occurrence, the exact etiology of rickets remained elusive. An English physician, Edward Mellanby made a series of experimental study and postulated, It therefore seems probable that the cause of rickets is a diminished intake of an antirachitic factor which is either fat-soluble A, or has a somewhat similar distribution to fat-soluble A. Even though his conclusion has soon been proved incorrect, His work still clearly established the role of diet in the cause of rickets. In 1861, Professor Armand Trousseau, a French internist state that rickets was caused by lack of sun exposure and a faulty diet, and cod-liver oil could effectively cure it. After many year further research and clinical trials, by the 1930s, the use of cod-liver oil in the treatment and prevention of rickets became common place. The eventual public health prevention initiative of fortification of milk with vitamin D led to eradication of rickets in the United States. (16. Kumaravel Rajakumar, 2003) When people get more information about rickets, they can think about how to prevent rickets. Contemporary uses and resources Rickets can be prevented by consumed balanced and nutrition diets. In order to prevent the rickets, foods that are high in calcium (such as milk, cheese, and salad greens) and vitamin-D (such as breakfast cereals and orange juice) should be provided (17). Evidence has showed that supplements of 400 IU of vitamin D each day can be effective in preventing the diseases (18) Vitamin D deficiency has become a serious problem throughout the world. In New Zealand, around 31% of children aged in 5-14 years suffer vitamin D deficiency (19). Foods: oily fish, liver, eggs, meat, oatmeal. Breakfast: Lunch: Dinner: Vitamin D in pregnancy diet The National Academy of Sciences recommended that pregnant women get 200 IUs (5 micrograms) of vitamin D each day if theyre not exposed to adequate sunlight (your body makes vitamin D when exposed to the sun). Many experts believe this amount isnt nearly enough. For example, Bruce Hollis, professor of pediatrics at the Medical University of South Carolina, who has researched vitamin D needs, recommended that pregnant women take a supplement of 4,000 IU of vitamin D a day. And lactating women take a supplement of 6,000 IU daily. And the National Academy of Sciences is reviewing its guidelines on vitamin D currently, so the data may change. Egg, fortified milk, fish liver oil, and fatty fish, and cereal products all contain vitamin D. Be sure to check food labels: Some cheeses, yogurts, eggs, and cereals are fortified while others arent. All milk is vitamin D fortified. Here are some of the best food sources of vitamin D: à ¢Ã¢â€š ¬Ã‚ ¢3 ounces catfish, cooked: 570 IU à ¢Ã¢â€š ¬Ã‚ ¢3.5 ounces salmon, cooked: 360 IU à ¢Ã¢â€š ¬Ã‚ ¢3.5 ounces mackerel, cooked: 345 IU à ¢Ã¢â€š ¬Ã‚ ¢3 ounces tuna fish, canned in oil: 200 IU à ¢Ã¢â€š ¬Ã‚ ¢1.75 ounces sardines, canned in oil, drained: 250 IU à ¢Ã¢â€š ¬Ã‚ ¢1 cup milk, fortified with 25% of daily value (DV) of vitamin D: 100 IU à ¢Ã¢â€š ¬Ã‚ ¢1 cup orange juice, fortified with 25% of DV of vitamin D: 100 IU à ¢Ã¢â€š ¬Ã‚ ¢1 cup fortified skim milk: 98 IU à ¢Ã¢â€š ¬Ã‚ ¢1 tablespoon margarine, fortified: 60 IU à ¢Ã¢â€š ¬Ã‚ ¢1 cup ready-to-eat cereal, fortified with 10% of DV of vitamin D: 40 IU à ¢Ã¢â€š ¬Ã‚ ¢1 egg yolk: 20 IU the BabyCenter Medical Advisory Board, 1997. Vitamin D in your pregnancy diet Retrieved on 10th November 2012 from http://www.babycenter.com/0_vitamin-d-in-your-pregnancy-diet_661.bc?page=2 Future trends Application to an establishment

In this experiment I am going to investigate how different :: Bilogy

In this experiment I am going to investigate how different concentrations of sucrose solution can alter the process of osmosis on a potato chip, and in what way it does this. Osmosis Aim: In this experiment I am going to investigate how different concentrations of sucrose solution can alter the process of osmosis on a potato chip, and in what way it does this. Prediction: I predict that due to osmosis and diffusion when there is a pure water solution the potato chip will swell as it absorbs the water to equalise. However, if there is a mild/rich sucrose solution on the out side of the potato chip it will shrink as water is sucked out of them by the process of osmosis. Research: If substance has a semi-permeable wall with holes small enough to allow small water molecules to pass through but not big enough to allow greater sized molecules such as sucrose molecules. Osmosis is a type of diffusion; when there is a higher concentration of a certain type of molecule on one side of a semi-permeable membrane, a process of diffusion (osmosis) tries to level out the balance of the highly concentrated solution to lower the concentration until it is equal on both sides. For example: Some water is placed in a science beaker (A), and then some 20% sucrose 80% water solution is placed in a piece of visking tubing (D). When this is placed in the water contained in the beaker (A) there becomes an imbalance of concentrations either side of the semi-permeable membrane, on the inside of the membrane there is a stronger concentration or ratio of sucrose against water than there is in the outside. Therefore the sucrose would be required to equalise, by 10% or so moving to the outside of the tubing, there comes the problem. Due to the size of the small holes in the visking tubing, big molecules, such as sugar, C6H12O6 that is 24 atoms big, cannot pass through, however small ones such as water, H2O with three atoms to a molecule, can. Therefore, since there is no way of moving the sugar, the best thing to do is to add more water to the inside of the visking tubing. By osmosis and diffusion, the smaller molecules move into the visking tubing whilst the bigger sugar molecules stay. That is osmosis. Plants also use this method to provide nutrients and various chemicals to their cells. Equipment: For my experiment I will need a total of: Four test tubes; one potato; 2%, 5%, 10%, 20% sucrose and water solution; one knife; one marble cutting plate; aluminium foil; four sticky labels. Method: 1. Cut the potato into equal strips and weigh them.

Explication of The Love Song of J. Alfred Prufrock Essay -- Poems Poet

Explication of "The Love Song of J. Alfred Prufrock" Prufrock begins his â€Å"Love† song with a peculiar quote from Dante’s Divine Comedy. It reads: â€Å"If I believed that my answer were to a person who could ever return to the world, this flame would no longer quiver. But because no one ever returned from this depth, if what I hear is true, without fear of infamy, I answer you.† In the Divine Comedy these lines are spoken by a damned soul who had sought absolution before committing a crime. I think that Eliot chose this quote to show that Prufrock is also looking for absolution, but for what he is unsure. â€Å"Let us go then, you and I, (1).† We are being offered an invitation into Prufrock’s world. As you read on you see what Prufrock sees and how he perceives it. Take for example, line 3, where he says â€Å"Like a patient etherized upon a table;†. On the line before he is describing the evening sky. Prufrock is feeling oppressed by the night sky, or maybe the world in general. The word â€Å"etherized† makes me think he feels helpless. Then you pass by cheap hotels, and restaurants with sawdust floors. Prufrock seems to be getting annoyed when he says, â€Å"Streets that follow like a tedious argument/ Of insidious intent† (8-9). Will these streets never end? Is it their goal to annoy me? Are questions I can imagine him asking himself. Then the whimsy kicks in. Do these streets lead to one overwhelming question? â€Å"Oh, do not ask, ‘What is it?’† (11) Prufrock seems to be pleading. Whatever you do, don’t ask me that question. There is no choice, whatever the destination, we must accompany him and we must make our â€Å"visit†. â€Å"In the room the women come and go/ Talking of Michelangelo† (13-14). We have arrived at o... ...t a bit obtuse;/At times, indeed, almost ridiculous-/ Almost, at times, the Fool† (112-119) Prufrock is describing himself as he sees himself. Honestly, and without glory. That is who HE is. In the next two lines we see his weariness with his current lifestyle. He just wants to sit back and relax. Not worry about what everyone else thinks. He has seen social bells sing to each other, but not to him. He has seen them come and go and grow old in style. That is not what he wants. â€Å"We have lingered in the chambers of the sea/ By sea-girls wreathed in seaweed red and brown,/ Till human voices wake us, and we drown† (129-131). We live in the delusional social world. Surrounded by beauties of all kinds. Eventually, the beauty fades and we realize what is important in life, but usually by then we are â€Å"drowning† or dying and don’t have the time to enjoy it.

third term project :: essays research papers

Third Term Project Beyond the Waves Value: Thirty points applied to English, Social and Science marks   Ã‚  Ã‚  Ã‚  Ã‚  You will research your topic using the internet, McConnell Library, school library, UCCB library. You must show references from at least three of these places. Magazines and old newspapers are good information sources.   Ã‚  Ã‚  Ã‚  Ã‚  You will work in pairs on the topic. Each person must contribute to the building of each section. The research work can be divided up, but then all presentation material must be compiled and completed together. Work on the sections together. Brainstorm together about how you want to do the project. Both people will work on completing a section and then move on to another part together. A working rough draft must be passed in as well. You are to keep a record of what each person does for the project. Some of the work will be done in school but a lot of research must be done on your own outside of the school. You will then bring your research to class to work on in assigned periods.   Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Every presentation must have a visual part –THIS CANNOT BE A POSTER! Some suggestions would be a video clip, a TV hook-up to an interactive internet site, a skit or dramatization, make a magazine, produce a brochure or a newsletter. Check with me on suggestions that you might have. You must present your project to the class. Remember that this is something new to them, and you are teaching it. Values:  Ã‚  Ã‚  Ã‚  Ã‚  5 - creativity   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  5 - class work time   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  5 - rough draft   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  10 - content   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  5 - presentation   Ã‚  Ã‚  Ã‚  Ã‚  All projects must be typed and have a cover page. Bonus points are available!!! TOPICS Oceans:  Ã‚  Ã‚  Ã‚  Ã‚  name and locate the four major oceans of the world; draw a map and illustrate where the oceans are; make up a riddle for each of the oceans for the class to try and solve; make a Jeopardy game using facts you discovered about the four oceans; describe the oceans - area, coastlines, countries around them; discuss one â€Å"ocean issue† example - oil exploration versus fishing rights   Ã‚  Ã‚  Ã‚  Ã‚  Endangered Species of the Ocean World: what is an endangered   Ã‚  Ã‚  Ã‚  Ã‚  species; what are some specific things that people do to   Ã‚  Ã‚  Ã‚  Ã‚  cause species to become endangered; Chose one ocean   Ã‚  Ã‚  Ã‚  Ã‚  animal that is endangered and research it; come up with   Ã‚  Ã‚  Ã‚  Ã‚  a slogan for a bumper sticker to protect your animal;   Ã‚  Ã‚  Ã‚  Ã‚  create a brochure that gives people tips for saving the   Ã‚  Ã‚  Ã‚  Ã‚  animals   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ocean Legends and Tales: Read

Job Fair Paper

Angela French Job Fair 04/14/2010 Miryan Nogueira BUS/210 The three main focuses of the job fair brochure that I am concentrating on for our company are: The structure of the company, the business model and the culture. I have divided it into three main points. First, a brief history of who we are and when we began and the growth that we have experienced as company. When an employee can see the history of the company and the success that has been accomplished the fear factor diminishes. I think it is important to show the prospective employee that we care about them and their needs as a person. We recognize that we all have certain needs that need to be met. Second, and possibly the most important, what the benefits to the staff are. In Maslows needs hierarchy theory he talks about what truly motivates someone in their job. At the bottom of the pyramid is the physiological need. The basic need for things such as food and water. Once these needs are met you can start thinking about other needs. Next comes the security need. That is where the benefits come into play. I think in today’s job market, benefits play a huge role. You have to show your employees how much you care for them and their families. If you can satisfy the two bottom needs of Maslows needs hierarchy theory the other three needs that he talks about will be easier met. Once an employee starts to satisfy those needs like the next one of esteem needs the last need of self actualization is easily obtained and you have a wonderful employee. Third, company culture. In having other employees make statements in the brochure helps. In Maslow pyramid, the third need is the belongingness need. By hearing from other employees the prospective employee can get a feel of the culture and family like atmosphere of our company. I think the feeling of belonging to something bigger than you is a big motivation. If you make an employee feel like they are part of the reason for your success you will get a much better response and a better work ethic from them. Hearing this first hand from current employees help them visualize working for your company. Therefore, a good job fair brochure will highlight all the important parts of your company. The most important aspects of the business. The first being the structure of the company. Second, the business model and third, the culture of the company. If all of these aspects are highlighted in the brochure you will be able to entice many applicants for your business.

Commerce Bank Case Essay

Executive Summary note rim fabricateing has been a pi whizer in the chamfering assiduity by returning to node helping. This has impelled clients to the assert, but in order to stick ahead on the curve they wishing to move away from the vex that has worked for them. An psychoanalysis was performed regarding whether their current concept of selltainment, fostering customers end-to-end the banking service run, would be beneficial or non. After thorough consideration, it was determined that retailtainment was not the opera hat way to make better handicrafts quality of service. occupation should stress on their former centralized sit down pat(p) and enhance it, rather than change it. place setting job pious platitude is a unseasoned Jersey-based bank founded in 1973 by degraded food franchiser Vernon Hill. Hill took his inhabit as a fast food business owner and utilized it to operate transaction curse. traffic had get-goes wantoning earlier than the c ompetitors and full stoping open later, 730AM to 800PM during the week and modified hours on Saturday and Sunday (Frei, 2006). Drive-through windows at busier locations regular(a) stayed open until midnight to accommodate customers however, all branches operated under(a) the notion that they were to open ten whole kit before and close ten transactions after the posted time (Frei, 2006). art use this copy to get customers in the door and made their primary rivet customer service. This focus allowed them to increase customer deposits, by an average of 30% per year from 1996 to 2001, and almost years they even achieved egress rates in excess of 40% (Frei, 2006).This was not consistent with the market track during this period, as opposite banks were selecting on flexure banking, pushing customers step forward the door. Hill felt that this was a model for failure, because You rout outt name one retailer in this country that has pushed the capacious unwashed where they dont want to go and succeeded (Frei, 2006). Currently, medico is earningsling the pressure from other banks who want to use their business model to draw new customers. Washington Mutual, for instance, launched un-bank, with roaming tellers, a childrens play atomic number 18a and no desk. ING, a new entrant in the market, opened a caf style branch that served espresso to customers (Frei, 2006). To combat this Commerce launched a new customer experience called Retailtainment. Retailtainment is the incorporation of diversion into the various branches. Essentially, each branch can come up with their own barmy ideas for entertaining customers every Friday (Frei, 2006). This was to ensure that Commerce, who offers the worst loan rates, stayed ahead of the contest.Problem rumorCommerce bank is losing track of what sooner made them prospering, service quality and talent, and losing messiness of what the customers really want in a banking experience. abbreviationMany banks attrib ute their result to their successful transformation to a gross sales culture. (McBride, 2005) .Commerce has used traditional banking to form a niche in the industry. Other banks at this time were moving towards online banking, focal point little on the person to person interaction. This could set about catastrophic implications I am referring to the turn-off of severely trained, new employees. Whats worse is eyesight this person struggle and look in vain for help from psyche else in the branch (McBride, 2005). Commerce, on the other hand, has embraced this by training employees with emphasis on customer service. The customer-central model was the springboard for what Commerce believed was the quantify of the bank, customer deposits (Fitzsimmons and Fitzsimmons, 2011). Hill believed that by foc employ on non-rate reason deposits, that he could build a deposit base, and his philosophy was for the bank to provide customers with an unforgettable experience in exchange for a loa n rate, half(a) a point less than the competition (Frei, 2006).This pooh-pooh rate enabled Commerce to stay open later and impart supernumerary benefits for its members. These benefits included no-fee banking and even ATM fee refunds for high balance members. As service occurs, customers also play a occasion in co-production (Fitzsimmons and Fitzsimmons, 2011). To ensure this experience was the very(prenominal) for all the members of the bank, Commerce standardized its branches, flaking to buzz off life easier for customers. At these branches, customers ar greeted at the presence door and made to opinion at home while they custody to be served. This is unique from other banks, who sometimes charge fees if customers visit the branches or babble out to a real person. Customers enrolled in Bank of Americas e-banking account concede $8.95 a month for the privilege of accessing branches and public lecture to tellers when you need to make a transaction or deposit (CNN, 2011 ). Commerces threat from industry rivals forced them fix to implement a decentralized syllabus called Retailtainment, a break fromtheir standardized model, which had been their master(prenominal) reason for success thus far.Commerce had built the brand name development this philosophy, and straying from this gives individual branched control. With bank industry ratings declining, this strategy may flinch severely and hurt the brand down the road. In October 2010, the number of Americans expressing a great deal or quite a lot of confidence in banks knock down to an all-time low of 18% lower than its level at the height of the spherical financial collapse (Wood and Berg, 2011). Customers have been plain about the lack of tellers and feel that the bank should have less greeters and more tellers (Frei, 2006). This shows that Commerces decentralized retailtainment has notable gaps in Fitzsimmons Service flavor Gap Model. Previously, Commerces service standards and service rake were impeccable, however, retailtainment moderates their quality of service carryy, decreasing customer perceptions and placing a strain on conference Gap 4 (Fitzsimmons and Fitzsimmons, 2011). These further decrease Customer Satisfaction Gap 5 (Fitzsimmons and Fitzsimmons, 2011).Recommendations and ConclusionRetailtainment may sound analogous a good idea, but it has galvanic pile of issues associated with it. Commerce Bank previously used a standardized treat, but this is totally opposite from that model, thus decentralizing the process and forcing managers to make their own decisions. By relying just on the managers and their staff, they risk damaging their image. In addition to addressing the deficits in the gaps of their Service Quality Model, Commerce can also employ the Service Encounter Triad to reform customer service. Using this model, they can amend their shortfalls between the service organization and the customer, as well as contact power and the customer (Fi tzsimmons and Fitzsimmons, 2011). To do this, they can improve customer satisfaction by hiring some other bank teller rather than a greeter, which in turn, pass on improve their efficiency. Additionally, doing this will improve their contact personnels ethical climate and better violate their service delivery to the customer (Fitzsimmons and Fitzsimmons, 2011). In addition, Commerce can also attempt to use selective information Envelopment Analysis (DEA), successfully used by other banks, which uses linear programming to measure the efficiency of multiple decision making units by streamlining branch operations (Sherman and Ladino, 1995).Commerce has rivet so much on the start-off impression that they lost sight of what quite a little are there for. People are there to deposit their money, and delays in this process may lead to less than comforting service. Commerce can take some of the greeters and make them junior or onslaught tellers. This group can be seen as back-up to j ump into action when there is sarcoid flow of traffic in the bank, as well as use these junior tellers to accept check deposits at the front so customers dont have to stand in line. Yes, they would like for the experience to feel like a retail store, but contrary to Starbucks, bank customers are not there for the taste or the flavor they choose the bank that gives them the best interest rates and highest deposit rates. Retailtainment plays a big role in delivering Commerces mission, but they should also treasure the optimal amount of entertainment offered to deliver their mission, while being able to watch over operations and maintain a free-enterprise(a) position against other banks.There is no need to have a mascot to entertain customers or have a zesty dog cart offering food. Bank of America had a simpler solution using a TV for customers in line. This unplowed customers minds off of waiting in line and was more cost-effective than having to pay someone in a costume to pif fle to people. If they want to stay competitive, Commerce need to think outside the box for streamlined solutions to current problems. A good preference would be to pay employees to suggest alternate and effective ways to entertain customers, without having to rate a great amount of money. Retailtainment works short-term, since customers feel they are appreciated, but passing to these extreme measures and including all of the in-branch services, mascots, and free pens increases cost and makes Commerce vulnerable against other competitors. It is suggested that Commerce should return to and reinforce the principles that made the successful in the first place.Works CitedCNN Money. 2011. 9 most annoying bank fees. http//money.cnn.com/galleries/2011/pf/1106/gallery.annoying_fees/4.html Accessed 20 August, 2012. Fitzsimmons, J.A. and M.J. Fitzsimmons. 2011. Service Management Operations, Strategy, and Information Technology, seventhedition. Irwin/McGraw-Hill, New York, NY. Frei, F. 2006. Commerce Bank. Harvard tune Review. Harvard avocation School Publishing, Boston, MA. McBride, G. 2005. Banks need to sell customer service. http//www.bankrate.com/brm/news/bank/20051024a1.asp Accessed 21 August, 2012. Sherman, H.D. and G. Ladino. 1995. Managing Bank Productivity Using Data Envelopment Analysis (DEA). Interfaces 252 p. 60-73. Wood, J. and P. Berg. 2011. Rebuilding Trust in Banks. Gallup Business Journal. http//businessjournal.gallup.com/content/148049/rebuilding-trust-banks.aspx Accessed 20 August, 2012.